The facts of sustainability
Sustainability. There are many who are tired of this expression. The word is seriously overused. But we are utterly convinced that the idea behind it still remains the key to a world worth living — today and even more so in the future.
Sustainability in the sense of a host of development targets has a wide variety of facets. Ecological, economic and social aspects demand solutions.
Ecological sustainability
The ingredients for a sustainable product should not only be harmless to the environment during production but ideally have a positive effect.
Our olive leaf extract is exclusively made from leaves of the olive tree. At present, these leaves are often burned!
Economic sustainability
When producing from renewable raw materials, the good intentions often have a reverse effect as damage is caused elsewhere. For example, agricultural land may no longer be available for growing food.
The olive tree leaves used for our tanning agent accrue anyway during pruning and harvesting!
Social sustainability
Whether it is appropriate that people have to labour under ignoble conditions when making a product is a question everyone needs to answer for themselves.
In some Mediterranean regions, the production of our tanning agent was able to create new sources of income for farmers. We make sure that they are paid fairly – for us, this is an aspect of social sustainability.